VICE is an independent youth media company focused on arts, culture, and news. Despite the rise of social media, the website remains a key platform for expressing the brand’s distinct editorial voice.
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This self-initiated project reimagines the website’s UI through updated typography and new visual elements while maintaining VICE’s iconic black-and-white identity. An outlined image frame was introduced as a metaphor for uncovering deeper layers of truth.
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To reflect shifting content habits, a podcast player was also incorporated to support the growing demand for audio content.